Marketing Analytics from Analytix helps you to measure and analyze marketing metrics to maximize the impact of your strategy and implementation and optimize return on investment (ROI). We enable organizations and marketing specialist to build efficiency and minimize web marketing expenses.
Our marketing analytics solution and tools create data intensive insights into customer behavior and response, brand assessment and customer track-records that enables you to plan your marketing campaigns to optimize the outcome.
Metrics-based methodology to prescribe marketing action for each customer group or segment.
Our Market Analytix enables you to position effectively against completion, market dynamics and provides
ingredients to create the strategy to survive and build the business. We also help you to understand
and enhance your presence in a new market.
Analytix expertise and skills enable you to assess and dissect your market data and create your business
advantage. Our custom curated analysis of your market data supports your strategic decision making
market-entry, growing business in existing markets and enable business consolidation.
Our solutions help you to grow your business and win more customers assessing your visitor’s data and
their activity on your website. We use data-driven visitor segmentation and analyze their behavior and
make the necessary recommendations for your website that will enhance your business.
The process involves checking analyzing where your visitors come from, the duration of their activity on
your website, periodicity and frequency of their visit and thus plan to optimize your website to
increase visits. This is the key element of our Site Performance Analysis & Optimization.
We rum marketing optimization supporting marketing campaigns based on customer types & segmentations to
increase the ROI and convert more prospects to customers, enhance customers’ investment and lower customer loss.
This optimization analysis is extremely impactful to e-commerce, online and SaaS based businesses. Our unique approach based on metrics-based methodology prescribes the marketing action for each customer group or
segment. This predictive analysis creates long-term economic benefit of each marketing action.